The Infinity Cycles Tech Centre is one of only a handful of designated Bosch Expert and Shimano Service Centres in the UK. At Infinity Cycles, Durham our impressive store, large, modern showroom and expert service speaks for itself and places us as one of the premier independent cycle stores in the UK. We do however realise that the reputation of a bike shop is only ever as good as it’s workshop and we are proud…

CYCLE TO WORK SCHEMES The government’s Cycle to Work scheme aims to make cycling more attractive and accessible by offering some unique tax incentives. Savings start at a minimum of 25% (including end of hire fee) off the retail price of a new bike and safety accessories. At Infinity Cycles / CUBE Store we partner with leading scheme providers such as CycleScheme, Bike2Work, CyclePlus, NHS for Bikes, Halfords Cycle2Work Vouchers, Enjoy Benefits, plus many more. If your employer doesn’t belong to one of…

Retul Bike Fit Service Available to Book Now with our Retul Bike Fit Specialist Tom Retül Fit is the most comprehensive system for connecting bike and rider through ergonomically designed and scientifically tested systematic customisation to improve power, endurance and comfort. Be the very best that you can by having your equipment and position tailored to you. WHAT IS A RETÜL BIKE FIT? Retül Fit is more than just a bike fit—it’s a way to…